Cookie Policy

What is a cookie?

A cookie is a simple text file that is stored on your computer or mobile device by a website’s server. Only that server will be able to retrieve or read the contents of that cookie. Each cookie is unique to your web browser. It will contain some anonymous information such as a unique identifier as well as the site name. Cookies may be set by the website you are visiting (“first party cookies”) or they may be set by other websites who run content on the page you are viewing (“third party cookies”).

How are cookies used?

Cookies do lots of different jobs, including letting you navigate between pages efficiently, storing your preferences, and generally improving your experience of a website. Most websites you visit will use cookies to improve your user experience by enabling that website to “remember” you, either for the duration of your visit (using a “session cookie”) or for repeat visits (using a “persistent cookie”).

If a website doesn’t use cookies, it will think you are a visiting the website for the first time every time you move to a new page on the site – for example, when you enter your login details and move to another page the website won’t recognise you and it won’t be able to keep you logged in.

Some websites will also use cookies to enable them to target their advertising or marketing messages based, for example, on your location and/or browsing habits.

Categories of cookies

The cookies used by our website, or that will be used in the future, are classified as follows:

  • Strictly necessary
  • Performance
  • Functionality
  • Targeting

Explanations of each category and the cookies that Kaplan Financial Limited uses in each category are detailed next.

Strictly necessary

Some cookies are strictly necessary in order to enable you to move around the website and fully use its features. Without these cookies, we will not be able to provide certain features, such as automatically signing in to protected areas.

Name of Cookie Description
Ecommerce The Eagle Education website uses EcommerceSSO, EcommerceSSO1, FedAuth and FedAuth1 to maintain your user session whilst you are completing a purchase.
StsSiteCookie The Eagle Education website uses StsSiteCookiewhich is an authentication cookie stored on the users machine to determine if they are already logged in and sends user back to the SharePoint site.
ASP.NET The Eagle Education website uses ASP.NET to allow web servers to respond to your actions on the website. The website wouldn’t work for you without it.

Performance

Performance cookies can be used to help us provide you with a better user experience. Information supplied by these cookies helps us to understand how our visitors use the Kaplan website so that we can improve how we present our content to you. They also allow us to test different design ideas for particular pages, such as the the Eagle Education homepage. We generally contract with independent measurement and research companies to perform these services for us and when this is the case, these cookies may be set by a third party company (third party cookies).

Name of Cookie Description
Google Analytics The Eagle Education website uses Google Analytics. This is a web analytics service provided by Google, Inc. Google Analytics sets a cookie in order to evaluate use of those services and compile a report for us. User data is anonymous.

Opt-out of Google Analytics cookies.

Functionality

Functionality cookies record information about choices you’ve made and allow us to tailor the website to you. For example, we may use cookies to save your location preference. Functionality cookies may also take the form of Flash cookies, which are stored in your Adobe Flash Player rather than on your web browser.

Name of Cookie Description
Medallia The Eagle Education website uses  Medallia to collect feedback on product pages, helping us to excel in online lead generation, optimise our landing pages and overcome form abandonment.

Opt-out of Medallia cookies.

Targeting

A certain amount of our advertising is tailored to the individual user. We use cookies to work out what advertising might be most relevant to you, based on the areas you look at on our sites and your IP address geo-location. The table below provides links to the individual ad serving partners opt-out mechanisms:

Name of Cookie Description
DoubleClick The Eagle Education website uses Doubleclick cookies. These are used to help us and our advertisers see which advertisements you click on and interact with. Each individual advertiser uses its own tracking cookies and the data taken is not confidential or interchangeable.

Opt-out of Google Analytics cookies.

Google Remarketing The Eagle Education website uses Remarketing cookies. Google Remarketing allows us and our advertisers to advertise relevant information to users. Remarketing cookie lists are stored in a database on Google’s servers, which store all the cookie IDs associated with each list.

Opt-out of Google Analytics cookies.

Cookies enable us to learn about what ads you see, what ads you click, and other actions you take on our site. This allows us to provide you with more useful and relevant ads. They also limit the number of times that you see an ad and help us measure the effectiveness of our marketing campaigns. The advertising cookies are in accordance with each provider’s policies:
Facebook and Instagram: https://www.facebook.com/about/privacyshield
Twitter: https://twitter.com/privacy?lang=en
LinkedIn: https://www.linkedin.com/legal/privacy-policy

Embedded content

To support our content, we sometimes embed photos and video content from websites such as YouTube, Twitter, Facebook and Wufoo. As a result, when you visit a page containing such content, you may be presented with cookies from these websites. Eagle Education does not control the dissemination of these cookies and you should check the relevant third party’s website for more information

Sharing tools

You will also see embedded “share” buttons on the Eagle Education web pages; these enable users to easily share content with their friends through a number of popular social networks. When you click on one of these buttons, a cookie may be set by the service you have chosen to share content through. Eagle Education does not control the dissemination of these cookies. Examples currently on our website include:

What to do if you don’t want cookies to be set?

If you prefer, it is possible to block some or all cookies or even to delete cookies that have already been set; but you need to be aware that you might lose some functions of that website. To do this, please follow the instructions below which outline “how to turn off cookies on your browser”. There are also instructions in each category of cookies above which give information on how to opt out of some individually, for example Google Analytics.

How to turn off cookies on your web browser for all websites?

All recent versions of popular browsers give users a level of control over cookies.

Users can set their browsers to accept or reject all, or certain, cookies. Users can also set their browser to prompt them each time a cookie is offered. The main browser types and instructions on how to turn off cookies for ALL sites, not just Kaplan are available on the aboutcookies.org website.

We recommend that if you do find the use of cookies intrusive that you follow the instructions on this website and turn them off for all websites, not just for Eagle Education.

If you would like to find out more information about cookies:

Information Commissioner’s Office

The Information Commissioner’s Office is the UK’s independent authority set up to uphold information rights in the public interest, promoting openness by public bodies and data privacy for individuals.

Information about cookies

Useful information about cookies can be found at aboutcookies.org.

Internet Advertising Bureau

A guide to behavioural advertising and online privacy has been produced by the Internet Advertising Industry.

International Chamber of Commerce United Kingdom

Information on the ICC (UK) UK cookie guide can be found on the ICC website.